Simavi is an organisation on the move that continually adapts to new insights and lessons learned and to changes in the world around. Over the coming period, Simavi will concentrate on six strategic directions, which together define the overall direction of change.
The strategic directions follow directly from the external and internal analyses. A key element in all strategic directions for the period 2009-2011 is the development of focus. Through this focus, Simavi will concentrate on those matters in which the organisation is strong, with which it offers a useful added value to its partners in developing countries and its support base in the Netherlands, and by which Simavi is distinct and recognisable, both internally and externally. The quality and sustainability of Simavi’s work are central to this effort. Growth is seen here as a necessity to better achieving our ambitions, not as a goal in itself.
This focus, qualitative and quantitative growth will be achieved through the following six directions:
1. Thematic focus on preventive health
2. Programmatic, integrated approach
3. Collaboration in complementarity
4. Branding on mothers and health
5. Mobilisation in the Netherlands
6. Learning organisation, learning from and with each other
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